Iota Media LabCLINIC CONTENT LOCALIZATION
The content you already have,bringing patients from abroad.
We turn the videos, blogs and pages your clinic already has into English, Japanese and Chinese content, on channels and websites your clinic owns, so foreign patients find you and book directly. No platform commission. Your doctor’s own face and voice.
Languages
- English
- 日本語
- 中文
- ไทย
- Bahasa Indonesia
- and any other language you need
시술 후 회복 기간은 보통 어느 정도일까요?
- EN
Recovery, explained.
- JA
ダウンタイム、正直に。
- ZH
恢复期，一次说清楚。
- Clinic-owned channels & website
- Reported by foreign inquiries
- Medical ad review support
The opportunity
International patients are already coming.The question is which clinic they choose.
Since the pandemic, the number of international patients coming to Korea has nearly doubled every year, passing two million for the first time in 2025.
2.01M
International patients who came to Korea in 2025.
More than three times the 610,000 of 2023.
| Year | International patients |
|---|---|
| 2019 | 497K |
| 2020 | 117K |
| 2021 | 146K |
| 2022 | 248K |
| 2023 | 606K |
| 2024 | 1.17M |
| 2025 | 2.01M |
Why global marketing matters now
87.7%
Most international patients go to clinics.
Nearly nine in ten were treated at clinic-level practices. The center of this market isn’t large hospitals. It’s clinics like yours.
86.3%
The choice starts online.
86.3% of consumers abroad look for Korean medical information online. YouTube leads at 56.9%; in China, Douyin and Xiaohongshu.
35.4%
Trust is built in their language.
35.4% of consumers abroad name trust in Korean hospitals as a reason to choose Korea. That trust doesn’t come from ads. It comes from a doctor explaining things in their language.
Sources: Ministry of Health and Welfare, annual International Patient Attraction Results (2019–2025)
Korea Health Industry Development Institute, 2025 Overseas Perception Survey on Korean Medical Services
Explore
Iota Media Labat a glance
Start withone videoyou already have.
Send us your channel link or one video.
We’ll send back a free localized sample, thumbnails included.
We reply within one business day.